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More Strange Torch Tales

IN THE EARLY DAYS of Marvel, Stan Lee hadn't been quite so protective of the characters as he would later become. I believe, even in 1962 and 1963, he saw Marvel as no different to Atlas. It was just comic books, not the great American novel. But by the end of 1963, that was beginning to change. In the last entry in this blog, I included a table showing how Stan had farmed out the script-writing of the early (B-team) Marvel stories to diverse hands , including his brother Larry Lieber, Ernie Hart, Robert Bernstein and the great Jerry Siegel - but was less than satisfied with the results. I say "B-team" here, but it's worth noting that Stan didn't assign the Western and Millie scripting to anyone else. I can only guess, but I'd suggest that the super-hero revival was very much in its early days, and Stan didn't want to entrust proven money-makers to writers unfamiliar with the established Marvel house style. Also, Stan had been burned a couple of times in...
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Strange Tales: The Human Torch solo stories

IT'S FAIRLY WELL RECORDED  that at the beginning of the 1960s, when Marvel publisher Martin Goodman instructed editor and head writer Stan Lee to kick off a superhero team comic to cash in on the success DC was having with Justice League , he wanted to revive Timely's Golden Age characters The Human Torch, Captain America and The Sub-Mariner. The Human Torch had been the headline character in Marvel's first ever comic, Marvel Comics 1 (Oct 1939). When Stan was ordered to create a new superhero team book in 1961, Goodman wanted to re-use the Timely characters, but Stan went with The Fantastic Four, likely including The Human Torch to appease Goodman. And if Stan had just meekly followed that order, it's doubtful that we would have a Marvel Comics today. At best, the company would probably have ended up as a curious footnote in the history of comics, and not the creative powerhouse it evolved into during the 1960s. As good as Stan's instincts were, he did take a few ...
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The Best Marvel Annual: Amazing Spider-Man 1

THE IDEA OF A COMICS ANNUAL isn't an especially new one, not even at the beginning of the 1960s when DC published Superman Annual 1 (Aug 1960). The earliest annual I could find in US comics was Archie Annual 1 (1950). By the time that was published, Archie had been established as a leading comics character for almost a decade. It must have seemed like a good idea to other comics publishers because pretty quickly, other annuals started appearing on the newsstands. During the 1950s, the concept of comic annuals was an interesting novelty. Where the UK comics market had had annuals for years, it took quite a few years before the American publishers caught on. Click image to enlarge. Tales of Terror Annual 1 was published in 1951 by EC, though unlike the Archie Annual that contained 116 pages of new material, canny Bill Gaines just stitched four coverless issues of assorted EC comics into a new cover. A year after that Dell Comics put out Tarzan's Jungle Annual 1 (1952), feat...
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I said, Don't Mess with the logo!

BACK IN THE LAST CENTURY I earned my living in the magazine business ... and the prevailing wisdom at the time was that you didn't ever - under any circumstances - mess with the magazine's logo. In fact, any kind of change to the magazine's masthead was frowned upon, and even re-branding exercises were viewed with much suspicion. In the last entry in this blog, I looked at the many times that Marvel Comics changed their magazine's logos during the 1960s ... it all seemed so much easier then. But even less acceptable was the idea that you could transform the comic's logo for just one issue for, oh I don't know ... Dramatic Effect. From a marketing perspective, that's an even bigger risk than changing the logo as part of the natural evolution of a magazine's masthead Strangely, though this blog focusses on Marvel Comics, and I've always maintained Stan Lee was far more willing to experiment with different approaches to comics and storytelling than his...
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Astonish: The Rise of Giant-Man

I HAVE A SPECIAL affection of the Marvel character Giant-Man, not least because he was the first ever Marvel character I came across in the winter of 1963/4. I was still in primary school and we'd been dragged off one cold morning to play football in Charlton Park, some distance from my school. I was never a fan of football, so I was more interested in a colourful American comic one of the kids had. The front cover showed a guy in a red costume trying to catch another green spinning guy, appropriately called the Human Top. The first Marvel Comic I ever saw back in the 1960s. Kirby's bird's-eye view of the action meant it wasn't immediately apparent to me that the guy in the red costume was a giant, but I figured it out once I opened the book. I leafed through the comic, noted that the red guy was called Giant-Man and could grow in size to about ten-foot tall, then handed the comic back. I pretty much immediately went back to my then-preferred DC comics - Flash , Green L...
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Messing with the Logo - A 2000AD Interlude

A COUPLE OF HUNDRED YEARS AGO, I was paid to interfere with the work of others, as member of the editorial team on 2000AD, a British weekly comic that featured mainly science-fiction oriented action stories. Later, I was briefly the Editor, a post I never sought but was rather thrust upon me - though that's a story for another time. The Galaxy's Greatest Comic has had a long tradition of both evolving and messing with the logo, much of it on my watch, but also stretching back to the dawn of time when 2000AD first began. The original dummy for the comic had the logo rendered as "AD2000", although there's no evidence to suggest that this was intended to be its final title. Dummies were produced as a matter of course for any new magazine back then as a way of demonstrating to interested parties - management, marketers, distributors - what the  final product might look like. In the US comics industry, they called them "ashcans". The final render of the log...
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