THE EARLIEST THOR STORIES have always been associated with the grand art of Jack Kirby. But it wasn't actually that way. While the first seven issues of Journey into Mystery that featured the Thunder God were drawn by Kirby, these tales had none of the epic sweep the Silver Age version of the character is remembered for. Thor would battle Commies and gangsters and we'd rarely see more than tantalising glimpses of Odin and the fabled realm of Asgard. Then, all too soon, Kirby was off the title, re-assigned by Editor Stan Lee to other more pressing projects, like the epic first Fantastic Four Annual (Oct 1963), as well as new titles X-Men and The Avengers . Working over a plot by Stan Lee and a script by Larry Lieber, Al Hartley turned in his only superhero story of the Silver Age, "Trapped by the Carbon Copy Man". The result was less than legendary. Another artist had to be found for Journey into Mystery 90 (Mar 1963, on sale January) ... and for that task, Stan ...
BACK IN THE LAST CENTURY I earned my living in the magazine business ... and the prevailing wisdom at the time was that you didn't ever - under any circumstances - mess with the magazine's logo. In fact, any kind of change to the magazine's masthead was frowned upon, and even re-branding exercises were viewed with much suspicion. In the last entry in this blog, I looked at the many times that Marvel Comics changed their magazine's logos during the 1960s ... it all seemed so much easier then. But even less acceptable was the idea that you could transform the comic's logo for just one issue for, oh I don't know ... Dramatic Effect. From a marketing perspective, that's an even bigger risk than changing the logo as part of the natural evolution of a magazine's masthead Strangely, though this blog focusses on Marvel Comics, and I've always maintained Stan Lee was far more willing to experiment with different approaches to comics and storytelling than his...