WITH THE ARRIVAL of The Incredible Hulk as Giant-Man's Tales to Astonish co-star in issue 60 (Oct 1964), the character now faced more of a struggle to stand out. The battle issue of Astonish 59 had been great fun but had been let down by the unsuitable artwork from Dick Ayers. I had always liked Ayers inking on the classic Kirby-drawn monster tales from the earlier issues of Astonish and its stable-mates Tales of Suspense , Strange Tales and Journey into Mystery . In fact many of the classic stories from those books had been inked by Ayers, like Fin Fang Foom ( Strange Tales 89 , Oct 1961), Spragg ( Journey into Mystery 68 , May 1961) and of course Groot ( Tales to Astonish 13 , Nov 1960). Dick Ayers was the inker of choice for all those near-legendary Jack Kirby monster tales in the old pre-hero Marvel comics, but the Kirby magic failed to rub off on Ayers when he pencilled superhero series like Giant-Man. DICK AYERS (1924 - 2014) Richard Bache Ayers was born in Ossining, New...
BACK IN THE LAST CENTURY I earned my living in the magazine business ... and the prevailing wisdom at the time was that you didn't ever - under any circumstances - mess with the magazine's logo. In fact, any kind of change to the magazine's masthead was frowned upon, and even re-branding exercises were viewed with much suspicion. In the last entry in this blog, I looked at the many times that Marvel Comics changed their magazine's logos during the 1960s ... it all seemed so much easier then. But even less acceptable was the idea that you could transform the comic's logo for just one issue for, oh I don't know ... Dramatic Effect. From a marketing perspective, that's an even bigger risk than changing the logo as part of the natural evolution of a magazine's masthead Strangely, though this blog focusses on Marvel Comics, and I've always maintained Stan Lee was far more willing to experiment with different approaches to comics and storytelling than his...