BACK IN THE 1960s , when I was a lad of about ten, our cinema entertainment didn't include an Avengers or an X-Men franchise ... heck, we didn't even have a Fantastic Four franchise. But I'll tell you what we did have in the way of superheroes on the screen - nothing. That's right, zilch. As I've recounted in an earlier post on this blog, the biggest cause for excitement for me in 1965 was the imminent arrival of Batman at my local ABC Minors Saturday morning pictures. Not in person, of course, just in the form of the 1943 Batman movie serial. "Careful what you say, fellas ... you never know who may be listening. Now let's get this stolen money divided up ..." As excited as I was, this was tempered with some disappointment that the episodes were in black and white and were obviously very old. But it was Batman. Fighting bad guys. In a costume. When you've never seen real life superheroes doing what they do on screen, this was pretty brilliant...
AT THE DAWN OF MARVEL COMICS , back in 1961, Editor Stan Lee must have known he had a big hill to climb. He presided over a comic line that had once been the largest in the business, and was now one of the smallest. This wasn't due to Lee's poor handling of the comics, but a direct result of publisher Martin Goodman's unsound business decisions. In 1957, Goodman had decided to close down his own Atlas magazine distribution company and strike a deal with the third party distributor American News to get his publications to the stands. Just months later, American News went out of business, leaving Goodman's magazines, including the comics, with no route to the newsstands. In the end, Goodman was able to do a deal with arch-rivals Independent News (distributors of DC Comics), but was forced to accept an eight titles per month cap on his comics line. At the beginning of 1959, the old Atlas Comics company was limping along, using the few artists who'd stuck with Stan thr...